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Stay in the know with our (quarterly) newsletter. We'll share updates about all things LUMEN. Expect the latest news about our campaigns, projects, the industry and insights to keep you informed and inspired. Find some news highlights below and sign up for more!

BlueyBBC
2026 | Exclusive Bluey license & BBC Studios content LUMEN has partnered with BBC Studios to introduce a new approach to family-focused loyalty campaigns across Europe, the Middle East and Africa. It marks BBC Studios’ first step into loyalty marketing and strengthens LUMEN’s position as a frontrunner in connecting global brands with families through meaningful, story-driven campaigns.
HS-LUMEN-PLUS-Voetbalplaatjes
2026 | PLUS Retail | Football Concept We are kicking off with a nationwide campaign at PLUS. It's an honor to add PLUS Retail to the LUMEN client portfolio and launch a loyalty campaign featuring the best clubs ans players of the Dutch football league.
HS-LUMEN-AH-MiniShop
2025 | Albert Heijn | Mini Shop Last year we launched a headline-grabbing campaign that brought smilkes to people in the Netherlands and Belgiu,. Our mini's literally flew off the shelves.
HS-LUMEN-Space 2
2025 | BILLA, Rimi | Space Expedition A loyalty concpet that sparked young imaginations with a space-themed adventure across BILLA & Rimi stores in Europe.

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